With our desire to satisfy the sponsor, our
proven effectiveness as competitors in the NWRS
(NASCAR Weekly Racing Series) and our growing
fan base, we believe Leonard Motorsports is able
to pledge its commitment to assist you in
expanding your advertising/marketing program for
your product(s)/service(s). We are confident
that we can offer you newer and more exciting
ways to enhance your current program and to
increase the power of your marketing dollar. The
following is a list of some benefits and costs.
BENEFITS (The primary sponsor will receive at
minimum the following; associate sponsors would
receive proportionate benefits based on
participation):
Accommodation for all of the sponsor's
specifications and methods for advertising.
Application of the sponsoring company's logo on:
hood, quarter panels, rear trunk lid and rear
tail light panel of racecar (see
attachment).
Application of the sponsoring company's logo on:
43-foot Featherlite transporter/hauler (both
sides).
Custom
embroidered application of the sponsoring
company's logo on: driver's suit, team uniforms,
t-shirts and hats, etc.
Application of the sponsoring company's logo on:
sponsor brochures, track banners and easy-up
canopies (tents).
Radio
and track-side coverage of drivers and their
sponsors.
Local
newspaper coverage ( i.e., MotoRacing,
Pleasanton, CA).
Track-side distribution of sponsoring company's
product samples.
Local
car and driver promotional appearances.
Hosting of sponsors and clients at racing
events.
Distribution of pictures to fans and children at
racing events.
Local
community involvement with schools and public
agencies.
Participation at custom car shows.
COSTS (Selected basic NWRS Sportsman
Late-Model weekly costs for consideration
by associate sponsors):
|
Description
|
Budget |
Details |
|
Tires |
$500.00 |
4 new tires per race day
(minimum) |
|
Racing Fuel
|
$100.00 |
20 gallons of 110 octane
gasoline used per race day |
|
Entrance Fees & Misc. |
$300.00 |
Pit crew necessities for
duration of 16 hour race day |
|
Travel Fuel & Expenses |
$100.00 |
Fuel and maintenance for
trailer/hauler |
|
Race Car Maintenance |
$200.00 |
Oil, filter, fluids, grease
and weekly minor race car repairs |
For marketing and promotional opportunities in
advertisement with Leonard Motorsports beyond
2003 at touring series level competition, and
for any additional information, or an
appointment, please
contact.
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